In this brief report, I am hoping to help you understand and change your current situation, utilizing a concept by Study Treatment 2, The External Environment (B120 Publication 1).
I believe the problems affecting The Villa Bistro happen to be:
High personnel turnover.
Inconsistency in the way of the managers.
Reduced spending by clients.
Company Standards lowering.
Old Décor and Menu.
Cheap food staying served.
Custom Economic Climate.
I have used the concept STEEP to identify the down sides at The Lodge Bistro. SHARP has five factors:
These five factors assistance to define and analyse external environments, offering an accurate understanding of them. By doing a STEEP examination it means you can identify the external environments that impact your business helping you to identify concerns and solutions. This is my own finding when you are performing a LARGE analysis for The Lodge Bistro:
The Décor and Menu depend on the 1st Café that opened in 1989 and are Outdated. Though this picture may be keeping your old more faithful customers cheerful, they are browsing less regularly and are not spending as much money as they used to.
Managers are implementing different strategies in areas including Staff Recruitment, Teaching and Appraisals, Food Development and Provision, resulting in high staff turnover, inexperienced staff and cheap food staying served.
Technology is definitely not being utilized to its total potential like competitors, therefore you are dropping consumers and advertising elements.
There is progressively more new eating places, coffee outlets and take out chains opening up across the Country getting more custom.
The large turnover in staff decreases morale and set more pressure on existing Staff and Managers having to...